It’s always surprising to see how many small businesses still don’t have a website. When 81% of consumers report that they research online before making buying decisions (and a staggering 94% of business-to-business buyers do research online) it’s obvious that if you don’t have a website, you’re missing out on potential sales.
Data doesn’t actually have any meaning in content. It’s our creativity that defines the data and changes the content of data. Hence, Data is just a tool, but a very useful one. But like any other tool data doesn’t do any work itself, it needs someone with a creative instinct to the hard work. Continue reading Don’t Just Read, Interpret