“360 Marketing” is a term that has been used by many of marketers and business owners. But while it may sound easy, crafting and executing a 360 marketing plan is often confusing.
A 360 marketing plan is about a cohesive message. In simple words, we can say it is a strategy to spread your message across multiple channels and mediums. A successful 360 marketing plan includes the placement of your message, catering to a unique audience of each channel, driving a single message through all the mediums.
It’s not about being everywhere at once, the goal of a successful 360 marketing plan is to reach the current and potential clients and giving them an illusion that your brand is everywhere. So, data plays a very important role in helping you select the channels.
Before creating a selecting the right channels, ask yourselves the following questions:
-> What is your target audience?
-> Where is your target audience spending most of their time?
-> What are the interests that your TG shares?
The next and major step is to determine the message you want to put forward.
Apppl Combine is your one-stop for all your marketing needs. You need not get all intimidated by the thought of creating that 360 marketing strategy for your brand.
APPPL COMBINE 